Increased business competition on a global scale has soared to unprecedented rates particularly in the last few years. Each and every business intends to achieve economies of scale, mainly through a reduction of costs wherever possible. Marketing is the means by which businesses get their products into the customer realm. It is the means through which prospective clients are sensitized about the availability of products that they need or which they may need. Marketing is not a cheap effort especially when you consider the media through which it is done. Of late many businesses have been using the Internet as a marketing medium. Affiliate marketing is one of the forms through which this is done and it has proved to be both cheap and effective. In affiliate marketing the concerned business has an affiliate(s) whose work is to lead customers toward the said business. The business owner then rewards its affiliates for every client that was landed thanks to the efforts of th...
SOFThinking believes that new internet technologies will be the main channel of learning, e-learning and business management.